Product reviews

New Product Review: Max Factor Vivid Impact lipstick and 2000 Calorie Mascara

Thanks again, Total Beauty for the free products!

I remember Max Factor when they used to have the iconoclastic blue containers. As a kid, I would rush to the cosmetics areas of the drugstore and see isles of makeup brands. Max Factor never seemed “young” enough to me. Maybe it was the company’s reputation for stage and film makeup that bored me, but I never was a fan of Max Factor.

When I first heard they were re-designing the Max Factor makeup with Carmen Elektra as the new spokesmodel, my first instinct was, “corny.” I saw the black packaging and instantly thought, bootleg M•A•C for amateurs.

I guess I’m just noticing many different beauty companies are biting on the M•A•C phenomenon — trying to create high-pigmented color collections with snazzy, sleek packaging.

I always have problems finding the right shade of pale pink. The formulas are often too chalky and the color comes out ashen against my skin.

I didn’t even want to use it the first time I saw the color because I already expected my lips to look like Tyronne the crackhead.
But, this was belissima.

However, Max Factor did surpass my expectations. I loved the smooth application of the lip color. The shade, Pin-Up Pink, is too cute and very fun to play up. If I wear it alone, I get an attention-grabbing pink for my pout. Sometimes, I add my NYX Lip Gloss wWith Natural Shine in Natural (a muted, mocha nude) for a softer daytime lip. Its so incredibly easy to apply.

I used to have the 2000 Calorie mascara when I was in my middle school; I supposed it fared me well. But, this revamped model was way more advanced that what I was shellacking on it the school’s bathroom. The comb separated my lashes wonderfully, but not to overshadow the formulation of the mascara. I had no clumps. No hideous tarantula eyes. Just perfectly glossy and well-defined lashes.

I love this mascara. I would say that Max Factor 2000 Calories give expensive brands such as Lancôme and Dior a run for their money.